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NIAAA Video Challenge

THE 2021 NIAAA VIDEO CHALLENGE IS NOW OPEN

SADD and the National Institute on Alcohol Abuse and Alcoholism (NIAAA) have teamed up again to bring you a video challenge, dedicated to countering misconceptions about alcohol and address concerns about alcohol misuse.

For this challenge, you are welcome to create any type of short video (45-90 seconds in length). We are particularly interested in messages that -

  • Counter misconceptions about alcohol and its effects
  • Address concerns that high schoolers have about alcohol misuse
  • Offer messages that counter the expectations and motivations behind why teens drink

 

The Video Challenge is open to SADD students, June 1-30, 2021. Use these documents to help craft your video creation:

 

ENTER HERE!

PRIZES

Cash prizes be awarded to 14 students as part of this challenge:

  • One prize of $2,500
  • Three prizes of $1,000
  • Five prizes of $500
  • Five prizes of $250

 

RULES AND REGULATIONS

  • Students from schools with SADD chapters are eligible to participate. If your school does not have a SADD chapter, start one – it’s so easy to do! Here is how to start a SADD chapter in your school.
  • Submissions must be original and not contain any copyrighted or protected materials, content or music.
  • Complete the google form to enter
  • Videos must be 45 to 90 seconds in length.
  • Please review the fact sheets provided by NIAAA and use any of the facts and statistics that you find in your video submissions.
  • Entries will be judged on adherence to requirements, creativity and message.
  • Entries are due to SADD by midnight June 30th, 2021.

 

VIDEO SUBMISSION TIPS

 

Consider these questions:

  • Who is your target audience?
  • Is your video for students, parents, teachers or all of the above?
  • Did you use facts or information from the NIAAA resources provided?
  • What are common misperceptions teens, or their parents have about drinking alcohol?
  • How do you counter them?
  • Why do teens drink?
  • Are there messages that counter the expectations and motivations behind why teens drink?
  • What are they?

 

ENTER HERE!